6 Blogging Mistakes Authors Often Make

I’m a big proponent of authors blogging. That’s because a blog is truly the best way for an author to: Keep the site current Build a following or email list Drive traffic to the site via search engines Many authors hear this. They know they should be blogging. What they …

Your Author Website Analytics: What It May Be Telling You

Are you looking at your author website analytics? What is it telling you? Might you be missing some important clues? I’ve written other blog posts before about viewing analytics. I’ve talked about what to look at and what it means. After all, too many authors can’t really tell you what …

5 Steps to Adding a New Book to an Author Website

So you built that author website when you published your first book. Now you have a second (or third or fourth) coming out. Do you need to scrap that old site entirely? Probably not. Here are the five steps to updating your author website when you are adding a new …

An Author Website Book Publishers Will Love

I work with authors at all different stages of publication. Some who are self publishing. Others who reach out to me when their books are only a few months away from release through a major publishing house. The saddest of all are the authors whose books came out six months …

Author Page: 5 Sites You Should Consider Having One On

I often hear the term “author page” thrown around by clients as something they should have. I think it’s important that I first define what an author page is — and why it’s not the same thing as an author website. The term author page refers to one page on the …

7 Ways to Speed Up Your Author Website

So your site is loading slowly. You’re not alone. Nearly everyone — from time to time — has dealt with a slow-loading site that is turning off potential readers. In fact, here’s a stat that you should be aware of: according to a report by the Microsoft Bing search team, …

I Want to Stop Blogging. Now What?

I’ve been building websites for authors for over a decade. Many of them were built with blogs. So it’s not surprising that after all this time, I occasionally get the question, “I want to stop blogging. Is that okay? Will it hurt book sales?” Look, unless you are a professional blogger …

Author Website Templates: 5 Things You Need to Know

So you want to build an author website. It used to be that doing so would require a large technical team to design your site and then hand-code the whole thing in HTML. Not very practical (or cheap). But now, with author website templates, that process can be a whole …

5 Author Tips from October

It’s time for our monthly round-up again! If you missed any of these five author tips that were published in October, this is your chance to catch up. Enjoy! October Author Tips: 5 Must-Reads 1. Your Author Page: 5 Questions to Ask Yourself In this post, we explore a few …

Your Author Page: 5 Questions to Ask Yourself

So you’ve decided to build an author website. Among other things, that website will include an author page. First, let’s define what an author page is. In it’s simplest terms, it’s the section of your website in which you would include information about yourself — like where you’re from, what …