7 Tips for Authors on Writing a Successful Query Letter

Query letters are a lot like resumes: People are always wanting to know how to write one that stands out from the pack. And most people don’t have a clue… Based on everything that I’ve read and heard from other authors, here’s what I’ve learned about how to write a …

5 Ways to Sell Books From Your Author Website

I often have authors ask me this question: “Can I sell books through my author website?” The answer is a resounding yes. In fact, there are a multitude of ways to do it. Here are your options. 1. Sell the book yourself through an online shopping cart. An online shopping …

10 WordPress Terms All Authors Should Know

WordPress has become the content management system of choice for a large majority of author websites. But WordPress also comes with a language all its own. If you’re just getting started on this journey, here are 10 terms you may hear or see in regards to your site – in …

Warning! 5 Actions on Your Author Website That Could Get You Sued

Let me start this post with a disclaimer. I have never — and I repeat, never — heard of a client getting sued for something that’s on their author website. That said, it doesn’t mean that you couldn’t get sued for something posted on your author website. With that in mind, …

5 Things You Can Learn in the First 30 Days After Your Author Website Launches

There are a lot of things in life that take a pretty long time. Like building a strong relationship. Or making a baby. Or writing a book. Thankfully, there are other things that you can accomplish in a very short period of time. Learning about your author website and how …

10 Free Things You Get With Our Author Websites

There’s not much in the world that’s free. But in the case of the author websites we build, there are actually a bunch of exceptions to that rule — in addition to actually building and launching the website, of course. Here are 10 of them. 1. Submission to the major …

J.K. Rowling Sets and Example on Bonus Material for Author Websites

There are lots of things that are givens on author websites, like details on the book or books, an author bio, a contact form, etc… But what makes author websites truly different and appealing is something that goes above and beyond. That’s why I always recommend that authors include bonus …

Roundup: 4 Must-Reads on Author Websites and Author Marketing

Over the last two weeks, I’ve come across four really wonderful pieces of content (on other sites) about author websites and author marketing. Here’s a quick synopsis of each one, and links to read them in full. Authors won’t want to miss these! 1. 10 Ways Authors Can Help Each …

A Creative Way to Get People Interacting With Your Author Website

I stumbled across this article on Publishers Weekly this morning. It talks about a major publisher — Berkley, an imprint of Penguin — testing out two book covers for the same book. The goal is to see which one gets a better response. As part of the testing process, they …