3 Creative Ways to Sync up Your Email List, Social Networking Followers

It’s a rare breed of author who has thousands of names on their email list and just as many followers on Facebook and Twitter. Most authors have either built a website and are just getting into social networking, or have been active on social networking sites and are just now …

The 7 Most Common Author Website Mistakes

I came across a blog entry today from Phyllis Zimbler Miller, an Internet Business Consultant. Her blog entry, titled A Book’s Promotion Should Be Helped by a Book Author Website backs up what I’ve been saying to clients for years! So many clients I’ve worked with have wanted Flash intro …

The Dos and Don’ts of Amazon.com Book Reviews

It’s common sense that having lots of rave reviews of your book on Amazon can increase book sales. But what’s the best way to get those reviews on there? Here are some do’s and dont’s: Do send out an email to your full list of contacts, announcing when your book …

7 Easy (and Free) Ways to Drive Traffic to Your Author Website

So your author web site is launched. Congratulations! But the work is just beginning. Because what good is a website if no one is visiting it? Here are some simple ways to ensure that your website gets looked at… Amass a list of contacts. It should include as many people …

Building a Long-Term Relationship With Your Readers

For some authors, the main goal of building a writer’s website is to sell their book. But I encourage most authors to think a little more long-term than that. Because one of the best things you can do with an author website is to make it a long-term destination for …

Personal Information, Safety and Your Author Website

When you’re building your author web site, do you spend any time thinking about how much information to share about yourself? About what email address to give out? About what might happen if you share too much? If not, maybe you should. For some authors, these are obvious questions. For …

Why All Authors Should Build an Email List

Every author web site has a “contact” page. It usually includes information on how to contact the author’s publisher, agent, etc… It may even include an email address where the author himself can be contacted. But here’s why it SHOULDN’T. If you allow a site visitor to simply send you …