The ‘Musts’ of an Author’s Website

No two author websites are the same. But there are certain things that should be on every site. Notice I say “should be” … Search the web and you’ll find some authors’ websites that are missing some crucial information! While I’m a big supporter of making every author’s website unique, …

Special Offers on Author Websites

Like it or not, an author website really is a sales tool. And whether you’re talking about selling the book or “selling” the author, the philosophy is very much the same as any other sales tool. People like special offers. But this isn’t a Macy’s holiday sale. How exactly can …