Writers Writing for Writers

We’ve already established that an author’s website should contain interesting content above and beyond what’s in the book. But for some people, it’s a challenge to figure out just what that is. Sure, if you’re a doctor who writes about health-related issues, it’s a no-brainer. You should blog and answer …

The Dos and Don’ts of Amazon.com Book Reviews

It’s common sense that having lots of rave reviews of your book on Amazon can increase book sales. But what’s the best way to get those reviews on there? Here are some do’s and dont’s: Do send out an email to your full list of contacts, announcing when your book …

Building a Long-Term Relationship With Your Readers

For some authors, the main goal of building a writer’s website is to sell their book. But I encourage most authors to think a little more long-term than that. Because one of the best things you can do with an author website is to make it a long-term destination for …

Personal Information, Safety and Your Author Website

When you’re building your author web site, do you spend any time thinking about how much information to share about yourself? About what email address to give out? About what might happen if you share too much? If not, maybe you should. For some authors, these are obvious questions. For …

Building Your Author Media Page/Press Kit

Do you have a media page on your author website? It’s purpose is to provide the media with the information they might need to feature you in their next piece. If you decide to have a press page on your website, here are some ideas about what it should include: …

Writing for Books vs. Writing for Author Websites

Authors are writers. Which means that most authors I work with don’t hesitate to write the copy for their own writer website. After all, a writer is a writer, right? Well, not necessarily. Now this doesn’t mean that authors shouldn’t be taking a stab at writing their own content. They …

Stay Away from the Bells and Whistles!

Just a quick tip today for authors who still haven’t built their websites yet … It may be tempting to have your author web site be flashy and dramatic with music and moving words and such. But avoid the temptation! The problems with sites like that are many. Here are …

Author Takes Twitter to a New Level

An interesting article on PW.com yesterday talked about a new crowd-sourced short story on Twitter. Fantasy writer Neil Gaiman is starting the story, and fans can continue it with their own 140-character contributions. BBC audiobooks will eventually compile the full story based on the reader contributions (they’re expecting about 1,000) …