It used to be that a publisher promoted an author’s book. If an author wanted to do more, they hired a PR person who made phone calls and sent out copies of the book for review. How times have changed! Now, an author has to do nearly all of their publicity themselves! After all, you […]
Author Website … Author Blog … Facebook … Twitter: What’s the Point? Read More »
There was a really interesting article this week in the New York Times about authors and book trailers. I highly recommend you read it (but please be aware you need to create a free NY Times account to do so). Here’s the link: http://www.nytimes.com/2010/07/11/fashion/11AuthorVideos.html For those of you who don’t feel like registering, or don’t
How to Create a Book Trailer: What’s Working, What’s Not Read More »
What’s the main purpose of author websites? It’s publicity! Which is why it’s so frustrating when authors make someone from another website or media outlet jump through hoops in an effort to feature them and their books. It’s like shooting yourself in the foot! Case in point: A blogger who covers books stumbles upon an
Authors: Make Yourself Media-Friendly! Read More »
When you look at other authors who write in your genre or on the same subject matter, you very well may view them as competition. But the purpose of this post is to convince you that those authors aren’t your competitors. They’re your potential allies. First, when someone has an interest in a subject matter
Content Swapping With Other Author Websites Read More »
Okay, I start this blog entry with a confession. I have been blogging here for almost a year. I check out my site traffic numbers a few times a month. I even have people randomly email me and tell me they like this blog. So I was more than shocked to discover last week that
Make Sure Your Author Blog Is Being Indexed Read More »
I received a post card in the mail yesterday (and it’s been a long time since I last got a real post card). It was promoting an upcoming children’s book that will have its own booth at Book Expo later this month, encouraging me to come by the booth and get a taste of this
Promote Your Author Website in Print Read More »
I have had so many authors ask me this question: What in the world would I tweet about? And that’s from those who know what tweeting is, which isn’t everyone. So I thought I’d take this opportunity to talk about tweeting and how it can help an author promote him or herself. For those of
Tweeting Tips for Authors Read More »
Check out this one-page website (and I use the term loosely) for author Jeffrey Lewis: http://www.jeffreylewis-novels.com/
Just for a Laugh… (Author Website Related, of Course) Read More »
I know … I blog a lot about blogging. But it wasn’t always this way. In fact, I didn’t start this blog until about a year ago. After all, who has the time to sit down and do this regularly? Who’s reading it anyway? Well, I just got more proof that blogging really does make
More Author Blogging Tips Read More »
Remember in the old days when authors used to go on book tours to promote their books? That’s sooooooo 20th century. Now, authors can accomplish the same goals without leaving their living rooms. Yes, book tours have morphed into blog tours. So what’s a blog tour? It’s basically an author making the rounds among bloggers
