5 Author Must Reads: May in Review

Hard to believe it’s June already! In case you missed any of our author must reads from May, here are the highlights. 1. Q&A: How one picture book author turned dream into successful publishing career WRAL May 15, 2016 2. Want to Succeed in Self-Publishing? Don’t Get Hung Up on Reviews: Tips …

Should I Be Blogging, Posting on Social, Or Both?

Authors have limited time on their hands. In today’s busy world, who doesn’t? So I frequently have authors who are wondering where they should invest what little marketing time they have. If you’ve ever asked the question, “Should I be blogging or investing my time in building a following on …

5 Common Author Blog SEO Mistakes

I just got off the phone with a marketing consultant who helps self-published authors promote themselves. We spent a long time talking about author blog SEO … and I was really surprised just how little even professionals understand about the dos and don’ts of search engine optimization. With that in …

February Author Round-Up: 5 Things You Might Have Missed

A new month is here already. Here’s an author round up of five things you might have missed in the month of February … and that we think are definitely worth going back to read! 1. Marketing Your Books Through Current Events Smart Author Sites February 11, 2016 2. 7 Proven Ways …

Marketing Your Books Through Current Events

Quick. Check out Google Trends. What do you see? In case you’re not aware of Google Trends, it’s the branch of Google that shows you which search terms are being entered the most right now. And what is the thread that always seems to carry through each and every one of them? That …

January Round-Up: 5 Must Reads for Authors

Happy February. We’re now very much in the swing of 2016, with lots of news and advice for authors — both those who are self published and those taking the traditional route. In case you missed any of it, here are the must reads for authors from the last month. 1. 5 …

Marketing a Nonfiction Book: Using Your Website to Enhance the Journey

I’ve said it before and I’ll continue to say it: marketing a nonfiction book is totally different from marketing fiction. In the latter, your story takes people into a fictional world that gives them a break from their daily life. In the former, you’re most likely educating people on something …

Our 5 Most-Read Blog Posts in 2015

A new year has begun, and with it will come a whole new batch of blog posts — chock full of advice, the latest news in the industry and more. But first, feast on our most-read blog posts of 2015. Please note that not all of these were published in …

November Round-Up: 5 Must Reads for Authors

Can you believe we’re into the month of December already? In case you missed it, here are five must reads for authors that came out while we were all gobble gobble-ing. 1. The Savvy Self-Publisher’s Guide to NetGalley NetGalley — which enables authors and publishers to upload books and reviewers to …

4 Ideas for Kick-Ass Author Website Content

What kind of content do you have on your author website? Sure, you have a bio page, a book description, and a few killer book reviews. But is that what’s really going to woo readers? The best way to drive new traffic (i.e. potential readers) to your site is to …