The Dos and Don’ts of Amazon.com Book Reviews

It’s common sense that having lots of rave reviews of your book on Amazon can increase book sales. But what’s the best way to get those reviews on there? Here are some do’s and dont’s: Do send out an email to your full list of contacts, announcing when your book …

7 Easy (and Free) Ways to Drive Traffic to Your Author Website

So your author web site is launched. Congratulations! But the work is just beginning. Because what good is a website if no one is visiting it? Here are some simple ways to ensure that your website gets looked at… Amass a list of contacts. It should include as many people …

When Should You Launch Your Author Website?

I get asked this question a lot, so it only makes sense to use this blog post to answer it … even for those people that haven’t asked! Basically, there’s no bad time to launch an author website. The goal of the website will be different depending on what the …

Top 10 Peeves from Booksellers and Readers About Author Websites

Thanks to Bookseller Jolie at DearAuthor.com, we now have the Top 10 Peeves from Booksellers and Readers About Author Websites. Here’s what they are and, of course, my two cents on each of them. #1 – Series links are not easily identifiable.  This should be its own special link on …

The ‘Musts’ of an Author’s Website

No two author websites are the same. But there are certain things that should be on every site. Notice I say “should be” … Search the web and you’ll find some authors’ websites that are missing some crucial information! While I’m a big supporter of making every author’s website unique, …

Should You Sell the Book Yourself?

Here at Smart Author Sites, we’ve worked with many authors, a fair amount of whom are self-published. And one question that I frequently get asked by authors who are self-publishing is how easy/difficult it is for an author to sell their book themselves through the book web site. If you’re …