If you’ve written a science fiction book … or a military history book … or a chick-lit book (you get the point), then this is obviously a genre that you enjoy and that you’re familiar with. In this post, I will explain why and how you should utilize that knowledge and interest to help promote […]
3 Benefits to Reading (and Recommending) Other Books in Your Genre Read More »
Authors are willing to try a lot of things to promote their books. Giving copies away for free is one of them. That’s not to say that free book giveaways are a bad thing. In fact, there are some significant benefits to doing so. Here’s what you need to know about the potential positives and
Book Giveaways: The Good, the Bad and the Ugly Read More »
All authors (at least the ones that I’ve spoken to) want to sell copies of their book. What many of them are confused about are the various ways to sell their book, and how to decide which one best suits their personal situation and preferences. With that in mind, I will address the three primary
Authors: What Are Your Options for Selling Your Book? Read More »
One of the most important elements of an author website is an easy way (ideally with one click) for a site visitor to take the plunge and buy the book. But that’s easier said than done: not in a technical sense, of course (setting up a link is easy), but in terms of deciding which
Buy the Book Links: What’s an Author to Do? Read More »
Okay, I apologize for the tacky play on words in the title. I just couldn’t resist. Anyway, I came across a conversation on LinkedIn this morning about the benefits (and arguments against) giving away ebooks for free. The post that started the conversation certainly grabbed my attention. It read: We authors needs to band together
To (Give It Away for) Free or Not to Free? That Is the Question Read More »
Nearly every new author today is opting to self publish. Okay, not always opting. Often, it’s their only choice. But regardless, there are thousands of authors out there self-publishing their books, and each of them is looking for a way to make their book stand out. Enter Kindle Select. In case you haven’t heard of
Should Self-Published Authors Take Advantage of the Kindle Select Program? Read More »
I know. You’re probably cringing. Because after all this advice that you’ve been getting about blogging and building presences on Facebook, Twitter, Pinterest, GoodReads, etc… the last thing you probably want to hear is about why you should dedicate a little time to LinkedIn. But that’s what I’m about to tell you. Now, LinkedIn isn’t
Why (and How) Authors Should Build LinkedIn Profiles Read More »
I came across an interesting read on PublishersWeekly.com this week. It’s about four YA authors who got together and organized their own book tour.
How These Authors Took the Bull By the Horns (and How You Can, Too) Read More »
I chimed in to a discussion on LinkedIn last week with this very same title: Is An Author’s Platform Now A Prerequisite? Little did I know just how much commentary there was going to end up being. A few people had commented before I found the post, saying that they felt an author platform was
Is An Author’s Platform Now A Prerequisite? Read More »
Whenever I have an initial conversation with an author who is interested in building a website, there’s one question I ask that basically determines everything going forward: What are your goals for your site? Why is this question so important? And how does it determine how the website will function? Here are the three most
What Are Your Goals for Your Author Website? Read More »
