Thanks to a study conducted by Codex Group (which describes itself as as a “pollster for publishers”), we have some really interesting numbers about author web sites, how readers use them, and how books are purchased. The gist of the article is this: You need a website to promote yourself and sell books. Their numbers […]
Some Interesting Stats on Author Web Sites Read More »
I get asked this question a lot, so it only makes sense to use this blog post to answer it … even for those people that haven’t asked! Basically, there’s no bad time to launch an author website. The goal of the website will be different depending on what the status of the book is,
When Should You Launch Your Author Website? Read More »
I’ve posted many times before about why an author needs a blog and how it can really help in terms of site traffic, book sales, etc… But many authors aren’t sure what to do with a blog. “What should the theme of my blog be?” … “How do I get people to comment?” … “How
5 Ways to Use Your Author Blog Read More »
Just a quick tip today for authors who still haven’t built their websites yet … It may be tempting to have your author web site be flashy and dramatic with music and moving words and such. But avoid the temptation! The problems with sites like that are many. Here are just a few of the
Stay Away from the Bells and Whistles! Read More »
Thanks to Bookseller Jolie at DearAuthor.com, we now have the Top 10 Peeves from Booksellers and Readers About Author Websites. Here’s what they are and, of course, my two cents on each of them. #1 – Series links are not easily identifiable. This should be its own special link on the home page! When readers
Top 10 Peeves from Booksellers and Readers About Author Websites Read More »
I came across an author website that organizes its content in a really interesting way! Sarah Susanka, author of “The Not So Big Life” has a secondary navigation on her website which runs down the right hand side. It breaks down her book by chapter. For each individual chapter, she has an audio bit, in
Your Author Website … by the Chapter! Read More »
Thanks to a blog entry from a graduate assistant at the Masters in Fine Arts – Literary Fiction & Nonfiction program at Southern New Hampshire University (Writing in the SNHU-MFA), I came across the website of an author who really is using social networking to her advantage … even before her book is published! Maria
Free Ways to Use Social Media for Book Promotion Read More »
No two author websites are the same. But there are certain things that should be on every site. Notice I say “should be” … Search the web and you’ll find some authors’ websites that are missing some crucial information! While I’m a big supporter of making every author’s website unique, here are the no-brainers for
The ‘Musts’ of an Author’s Website Read More »
Look at a dozen author websites — and websites in general — and you’ll find vastly different types of homepages. Some are flashy and exciting … some are informational … some are promotional. So what’s the best type of homepage for you? And what should the ideal homepage accomplish? Here are some ideas: The Flashy
What Should an Author’s Homepage Accomplish? Read More »
Like it or not, an author website really is a sales tool. And whether you’re talking about selling the book or “selling” the author, the philosophy is very much the same as any other sales tool. People like special offers. But this isn’t a Macy’s holiday sale. How exactly can a writer’s website use special
Special Offers on Author Websites Read More »
