Author Trends

5 Facts About the Latest E-Book Buying Trends

The results from the Book Industry Study Group’s “Consumer Attitudes Toward E-Book Reading” survey are now available! Thanks to Publishers Weekly magazine’s interpretation of the findings, here are the trends that we found to be important: Kindle and Nook are growing in popularity. Even those who were reading e-books before on different platforms are jumping […]

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Life’s Getting Better for Self-Published Authors

I came across two different articles in the last two days that are about completely separate things, but they both relate to self-publishing. And they’re both pretty encouraging for those who opt to self-publish. First, I saw this piece about literary agents shifting careers to become self-publishing consultants. The article spotlights three different agents who,

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What’s New in Digital Marketing: The Inside Scoop from BookNet Canada’s Technology Forum

The BookNet Canada Technology Forum started this week. And the early message? Community is the key! In this Publisher’s Weekly article, they talk about a presentation by digital marketing guru Mitch Joel, president of Twist Image. Here are the highlights… Publishers always used to promote books to a wide audience, hoping that a small percentage

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Think Beyond Bookstores When Marketing Your Books

There was an interesting article in the NY Times recently about the increase in book sales in places other than bookstores (which is good … because bookstores are few and far between nowadays). And this gets me to thinking about authors who are promoting their books themselves … which is nearly everyone. Authors really need

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