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In the Press

Report: Author Website Copy That Sells

I stumbled across an absolutely fascinating report today. It was put together by BookBub and includes some interesting details on what they learned doing A/B testing of copy on author websites. For those of you who don’t know, A/B testing refers to dividing site visitors into two random groups, each experiencing the site with one difference. For …

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Another Reason to Perfect the Mobile Version of Your Author Website

Like it or not, mobile is the wave of the future. As each year goes by, a larger and larger percentage of people surfing the web are doing it on a smartphone. This further enhances the need for every author to have a mobile-friendly design. But, apparently, having a functional mobile version of your author …

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January Author Round-Up

January has come to a close! Here’s a list of our hand-picked top three reads for authors from around the web. 1. The Dos and Don’ts of Digital Marketing for Authors Huffington Post January 16, 2015 2. Social Media Marketing: Simple Tips That Some Self-Published Authors Tend to Forget Tech Cocktail January 6, 2015 3. 12 Publishing And Marketing …

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