So you built that author website when you published your first book. Now you have a second (or third or fourth) coming out. Do you need to scrap that old site entirely? Probably not. Here are the five steps to updating your author website when you are adding a new book. Tips for Adding a […]
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Okay, you’ve written your first novel and you’re interested in selling books online … so how do you actually go about that? Here are five basic tenets to help you get started selling books online… 1. It’s not that difficult to get a book listed on Amazon. Even if you didn’t publish your book through
Selling Books Online: 5 Things You Need to Know Read More »
2016 is rapidly approaching, and with a new year comes new goals, new technologies and new promises. With that in mind, here are five things that authors might consider making their new year’s resolution. 1. I will blog/update my site regularly. There’s a reason this is the first potential resolution on the list. This is where I
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Can you believe we’re into the month of December already? In case you missed it, here are five must reads for authors that came out while we were all gobble gobble-ing. 1. The Savvy Self-Publisher’s Guide to NetGalley NetGalley — which enables authors and publishers to upload books and reviewers to request copies — can be
November Round-Up: 5 Must Reads for Authors Read More »
Every month or so, I like to scour the web and see what other authors are doing with their online marketing efforts. After all, what better way to find great ideas than from others doing similar work. But what struck me today as I was reviewing a few sites was the brilliance of these author
Great Author Website Ideas, Poor Website Designs Read More »
I stumbled across this article on Publishers Weekly about why it’s important for authors to build email lists. In this day and age of social media, too many authors think that Facebook and Twitter followers are enough. They’re not. To paraphrase the author of the piece, here are just a few of the reasons you shouldn’t
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Like it or not, today’s author also has to be a marketer. And what is it that you are marketing? Well, it’s your brand. But what exactly is your author brand? What are your options? What’s going to stick in everyone’s mind after they’ve visited your site? Here are four directions that I’ve seen authors
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Almost every author website has the basics — a book description, excerpt, blog, contact page, about the author, news, etc… But when I’m talking to an author about what we can do with their website, I like to try and think outside the box as well. One of my common recommendations for fiction authors? A
Creating a Book Secrets Page on Your Author Website Read More »
Every author plans to have a “Buy now” button on their site, which allows visitors to purchase their book with one easy click. But the more complicated question is where that link goes. In other words, should authors simply link out to Amazon/B&N to sell their book? Or, as many authors ask me, “Should I sell
“Should I Sell the Book Myself?” Read More »
We build websites for authors. And no, we don’t build them for free. But that doesn’t mean that we can’t provide authors with lots of ideas about other ways they can market their books at little to no cost. Based on what I’ve heard from authors in the decade I’ve been doing this, here are
5 Free or Almost-Free Ways to Market Your Book Read More »
