In the Press

5 Things You Should Know About the New Amazon Bookstore (and How This Will Impact Authors)

People used to hear the word “Amazon” and think of a rainforest. Then, the word was taken over by some new online bookstore. Boy, how times have changed. Now, the word Amazon is ingrained in our culture as a virtual megastore where you can order anything from food to electronics. But Amazon continues to morph …

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One Author Social Media Campaign Gets Creative

Social media is an important key to an author’s success. That’s especially true for fiction authors, since most readers don’t find their next read by searching on Google; they find it after they’re exposed to it through their social circles. Hence, the need for an author social media campaign. But one of the challenges many authors have …

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3 Ways E-Book Readers Are Changing How They Read (and Writers Write)

I just read a fascinating article about how more people are becoming e-book readers on their phones (not even tablets or Kindles anymore!), and how that’s changing the whats and hows of their reading. And, of course, when their reading habits change, then … well … an author’s writing needs to change as well. After all, it’s …

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Creating a Social Media Hashtag Campaign to Promote Your Book

Here’s an interesting idea for promotion of your book … tie a social media hashtag campaign to it. How would you do that? Well, start by following the idea currently being executed by Random House Children’s Books in conjunction with the ASPCA as an offshoot of the new, bestselling Dr. Seuss book. Here’s a summary …

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