Okay, I apologize for the tacky play on words in the title. I just couldn’t resist. Anyway, I came across a conversation on LinkedIn this morning about the benefits (and arguments against) giving away ebooks for free. The post that started the conversation certainly grabbed my attention. It read: We authors needs to band together […]
To (Give It Away for) Free or Not to Free? That Is the Question Read More »
“If you build it, they will come.” That may be a great slogan when it comes to baseball fields, but it’s definitely not true when it comes to websites. In fact, I’ve worked with a multitude of authors who have launched author websites, expected to see thousands of visitors, and just sat back and waited.
5 Secrets to Driving Traffic to Author Websites Read More »
I know. You’re probably cringing. Because after all this advice that you’ve been getting about blogging and building presences on Facebook, Twitter, Pinterest, GoodReads, etc… the last thing you probably want to hear is about why you should dedicate a little time to LinkedIn. But that’s what I’m about to tell you. Now, LinkedIn isn’t
Why (and How) Authors Should Build LinkedIn Profiles Read More »
We’ve talked at length about the need for authors to create presences on Facebook, Twitter, etc… But there are some other, lesser-known sites out there which can provide a great service to authors who are looking to market their work. Without further ado, here are three that I’ve heard authors raving about… 1. GoodReads. You’ve
Here are eight things you should know about search engine optimization for your author website.
8 SEO Tips for Author Websites Read More »
A decade ago, blogging was a relatively new concept. Authors who jumped in grabbed a hold of the marketshare and never let go. Blogging was the hottest new thing. Fast forward to 2013. Just about every author is told to start blogging when their book is released (or earlier). But does it have the same
Is Blogging a Waste of Time for Authors? Read More »
I’ll confess: I love Allie Phillips. Not only is she one of the kindest, politest people I’ve ever worked with, but she dedicates a chunk of her time to protecting animals: a very noble cause. So I was beyond thrilled when I noticed that, in a recent month, Allie got over 1,100 visitors to her
Author Success Story: Allie Phillips Read More »
I chimed in to a discussion on LinkedIn last week with this very same title: Is An Author’s Platform Now A Prerequisite? Little did I know just how much commentary there was going to end up being. A few people had commented before I found the post, saying that they felt an author platform was
Is An Author’s Platform Now A Prerequisite? Read More »
Clare O’Donohue is a published author with multiple book series under her belt. She’s also a savvy marketer of her own work; Clare regularly gets over 500 visitors to her website, ClareODonohue.com, every month. So how does she do it? Here’s what she had to say… Who built your website? How was the experience? I’ve
Author Success Story: Clare O’Donohue Read More »
I spend a good chunk of time each week browsing author conversations on LinkedIn. This week, there happened to be a lot of discussions regarding what other authors are doing to promote themselves and their books. I took it upon myself to gather some of the highlights and share them with you… —– One of
Marketing Techniques That Are Working for Other Authors Read More »
