I’m a big proponent of authors blogging. That’s because a blog is truly the best way for an author to: Keep the site current Build a following or email list Drive traffic to the site via search engines Many authors hear this. They know they should be blogging. What they don’t know is how to […]
6 Blogging Mistakes Authors Often Make Read More »
Are you looking at your author website analytics? What is it telling you? Might you be missing some important clues? I’ve written other blog posts before about viewing analytics. I’ve talked about what to look at and what it means. After all, too many authors can’t really tell you what “bounce rate” is or how
Your Author Website Analytics: What It May Be Telling You Read More »
So you built that author website when you published your first book. Now you have a second (or third or fourth) coming out. Do you need to scrap that old site entirely? Probably not. Here are the five steps to updating your author website when you are adding a new book. Tips for Adding a
5 Steps to Adding a New Book to an Author Website Read More »
I often hear the term “author page” thrown around by clients as something they should have. I think it’s important that I first define what an author page is — and why it’s not the same thing as an author website. The term author page refers to one page on the web that is dedicated to
Author Page: 5 Sites You Should Consider Having One On Read More »
So your site is loading slowly. You’re not alone. Nearly everyone — from time to time — has dealt with a slow-loading site that is turning off potential readers. In fact, here’s a stat that you should be aware of: according to a report by the Microsoft Bing search team, a 2-second longer delay in
7 Ways to Speed Up Your Author Website Read More »
So you have an author website. And you, of course, have links to buy your book through your website (or at least I hope you do!) But how do you track book sales? In other words, how do you know if people are actually clicking on those links? And how do you know how many
How Do You Track Book Sales? Read More »
So you know you should blog to promote your book. But you worry it will be a waste of your time and effort. The solution? Group blogs. Why Authors Should Consider Group Blogs First, let’s define group blogs. These are individual blogs on specific topics that have multiple authors, each contributing posts. So, in other words,
Group Blogs: The Hows and Whys for Authors Read More »
Okay, you’ve written your first novel and you’re interested in selling books online … so how do you actually go about that? Here are five basic tenets to help you get started selling books online… 1. It’s not that difficult to get a book listed on Amazon. Even if you didn’t publish your book through
Selling Books Online: 5 Things You Need to Know Read More »
2016 is rapidly approaching, and with a new year comes new goals, new technologies and new promises. With that in mind, here are five things that authors might consider making their new year’s resolution. 1. I will blog/update my site regularly. There’s a reason this is the first potential resolution on the list. This is where I
5 Author Website-Related New Year’s Resolutions Read More »
Smashwords recently released the results of its annual survey. And the results are … well … interesting. If you want to read the full report, you can check it out on the Smashwords blog. But here’s a summary of what you, as an author, can take from the 2015 Smashwords survey. 1. Offering things for
5 Things Authors Can Learn From the 2015 Smashwords Survey Read More »
