Are you looking at your author website analytics? What is it telling you? Might you be missing some important clues? I’ve written other blog posts before about viewing analytics. I’ve talked about what to look at and what it means. After all, too many authors can’t really tell you what “bounce rate” is or how […]
Your Author Website Analytics: What It May Be Telling You Read More »
So you built that author website when you published your first book. Now you have a second (or third or fourth) coming out. Do you need to scrap that old site entirely? Probably not. Here are the five steps to updating your author website when you are adding a new book. Tips for Adding a
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I often hear the term “author page” thrown around by clients as something they should have. I think it’s important that I first define what an author page is — and why it’s not the same thing as an author website. The term author page refers to one page on the web that is dedicated to
Author Page: 5 Sites You Should Consider Having One On Read More »
So your site is loading slowly. You’re not alone. Nearly everyone — from time to time — has dealt with a slow-loading site that is turning off potential readers. In fact, here’s a stat that you should be aware of: according to a report by the Microsoft Bing search team, a 2-second longer delay in
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It’s the first thing you need to do when you are building an author website: choose a domain name! And yet, many people get tripped up by the experience. Here are five fast facts that may help make the process of choosing an author website domain name a little bit smoother and easier. 1. An
Author Website Domain Name: 5 Fast Facts Read More »
Okay, you’ve written your first novel and you’re interested in selling books online … so how do you actually go about that? Here are five basic tenets to help you get started selling books online… 1. It’s not that difficult to get a book listed on Amazon. Even if you didn’t publish your book through
Selling Books Online: 5 Things You Need to Know Read More »
Smashwords recently released the results of its annual survey. And the results are … well … interesting. If you want to read the full report, you can check it out on the Smashwords blog. But here’s a summary of what you, as an author, can take from the 2015 Smashwords survey. 1. Offering things for
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Can you believe we’re into the month of December already? In case you missed it, here are five must reads for authors that came out while we were all gobble gobble-ing. 1. The Savvy Self-Publisher’s Guide to NetGalley NetGalley — which enables authors and publishers to upload books and reviewers to request copies — can be
November Round-Up: 5 Must Reads for Authors Read More »
Every month or so, I like to scour the web and see what other authors are doing with their online marketing efforts. After all, what better way to find great ideas than from others doing similar work. But what struck me today as I was reviewing a few sites was the brilliance of these author
Great Author Website Ideas, Poor Website Designs Read More »
I stumbled across this article on Publishers Weekly about why it’s important for authors to build email lists. In this day and age of social media, too many authors think that Facebook and Twitter followers are enough. They’re not. To paraphrase the author of the piece, here are just a few of the reasons you shouldn’t
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