It’s a rare breed of author who has thousands of names on their email list and just as many followers on Facebook and Twitter. Most authors have either built a website and are just getting into social networking, or have been active on social networking sites and are just now creating a website and building […]
3 Creative Ways to Sync up Your Email List, Social Networking Followers Read More »
We continue our series on successful author websites by featuring Allie Phillips, author and animal rights advocate. Her website, www.AlliePhillips.com, aims to teach people how they can make a difference in the lives of animals (and sell her book, of course!). It gets close to 1,000 hits each month. So how did she do it?
Author Success Story: Allie Phillips Read More »
It’s a common complaint I get from authors today: “How am I supposed to find the time to invest in all these social networking sites?” I can’t say I have a great answer for that. But one thing I can do is advise authors as to which social networking sites may be most effective for
Facebook vs. LinkedIn vs. Twitter for Authors Read More »
In the second post of this series (click here to see the first), we’re featuring Patrick Maguire, MD, the author of “When Cancer Hits Home.” His book was released and his website launched in December. Since then, he has been getting rave book reviews, good site traffic (at least 500 visitors each month), and lots
Author Success Story: Patrick Maguire, MD Read More »
It has been an interesting topic of conversation over the last few weeks: “The End of Social Media?” And while that’s a little dramatic (and we aren’t about to say that authors should stop using Facebook, Twitter and LinkedIn — that’s practically career suicide nowadays!), it may be time to start thinking about what you’re
Is Social Media on the Decline? Read More »
I recommend that every author create a profile on Facebook, garner friends and/or fans and then start posting, posting, posting! But what you may not know is this: Your posts don’t necessarily show up on the walls of those friends and fans that you’ve amassed. Just like Google has a secret back-end system through which
3 Ways to Make Your Facebook Efforts Pay Off Read More »
There was an interesting article in the NY Times recently about the increase in book sales in places other than bookstores (which is good … because bookstores are few and far between nowadays). And this gets me to thinking about authors who are promoting their books themselves … which is nearly everyone. Authors really need
Think Beyond Bookstores When Marketing Your Books Read More »
One of the best things an author can do through an online presence — be it a website or social networking — is build followers. This becomes your ready-made marketing list — people you can pitch your book to, inform of your next book, and share your success stories. How many followers you have can
4 Reasons a Reader Will Become a Follower Read More »
I came across an article in The Internet and Marketing Report this week that talks about the latest trend in log-ins/registrations: social sign-ins. But what are social sign-ins and how should authors use them? You know how you’ve spent the last fifteen years setting up usernames and passwords on every website you visit — from
Why Authors Should Offer Social Sign-In Options Read More »
Remember when publishing was limited to a stuffy breed of executives in New York or San Francisco who read manuscripts over $5 cups of coffee? Boy how times have changed. Self-publishing has grown exponentially in the last 10 years. So has social networking sites for authors which allow aspiring writers to submit their own works
Publishing and Social Media: The Lovefest Continues Read More »
