I received a post card in the mail yesterday (and it’s been a long time since I last got a real post card). It was promoting an upcoming children’s book that will have its own booth at Book Expo later this month, encouraging me to come by the booth and get a taste of this […]
Promote Your Author Website in Print Read More »
I have had so many authors ask me this question: What in the world would I tweet about? And that’s from those who know what tweeting is, which isn’t everyone. So I thought I’d take this opportunity to talk about tweeting and how it can help an author promote him or herself. For those of
Tweeting Tips for Authors Read More »
Okay, I must confess that I’ve changed my tune on this one. I remember reading a while back (and blogging about) some things that people said they wanted to see on author websites. One of them was a printable backlist. At the time, I wasn’t really sold on the idea. After all, it seemed a
An Author Website Staple: A Printable Backlist Read More »
Check out this one-page website (and I use the term loosely) for author Jeffrey Lewis: http://www.jeffreylewis-novels.com/
Just for a Laugh… (Author Website Related, of Course) Read More »
Catchy headline, right? You’re probably wondering what it means. I’ll get to that…. The germ for this post started with my reading an article in the New York Times about the rise of self-publishing. It basically says that it’s no longer considered more prestigious to get published by a major publishing house. More and more
Publishing Is Like Real Estate Read More »
I know … I blog a lot about blogging. But it wasn’t always this way. In fact, I didn’t start this blog until about a year ago. After all, who has the time to sit down and do this regularly? Who’s reading it anyway? Well, I just got more proof that blogging really does make
More Author Blogging Tips Read More »
We’ve already established that an author’s website should contain interesting content above and beyond what’s in the book. But for some people, it’s a challenge to figure out just what that is. Sure, if you’re a doctor who writes about health-related issues, it’s a no-brainer. You should blog and answer questions about health. But what
Writers Writing for Writers Read More »
Remember in the old days when authors used to go on book tours to promote their books? That’s sooooooo 20th century. Now, authors can accomplish the same goals without leaving their living rooms. Yes, book tours have morphed into blog tours. So what’s a blog tour? It’s basically an author making the rounds among bloggers
There are a lot of things that go into deciding on a design theme and layout for the homepage of an author website. But there’s one element that often seems to get overlooked in the process. It’s how often your website plans to be updated. Or another way to say it is this: Is your
Structure Your Author Website Homepage Design Around Your Update Frequency Read More »
I came across a really interesting blog entry (and subsequent conversation) by Barbara Vey, a regular Publishers Weekly blogger. It starts like this … Does the idea of Twitter cause you to tremble? Is Facebook giving you heart palpitations? Blogging becoming a four letter word? If your answer to any of those questions is “yes,”
Social Marketing: Is It Worth It? Read More »
