I am a content person. There’s no way around it. And as much as I may write about website design or layout or usability, my real bread and butter is content. With that in mind, here are some of the most common content mistakes I see authors making on their websites. 1. Writing for print, […]
The 5 Most Common Author Content Mistakes Read More »
I apologize in advance for the abbreviations in the title. I know that terms like SEO can be kind of confusing (and even intimidating) at times. And I often get questions about what SEO is, why it’s helpful and how to execute it properly. With that in mind, here are some of the questions I get
FAQs About SEO for Author Websites Read More »
The first quarter of 2015 is coming to an end, and Q2 is just beginning. With that in mind, it’s time to announce our special deal for current clients in the second quarter. From April 1 to June 30th, any current Smart Author Sites client can take advantage of our advanced SEO (or search engine
Special Deal for SAS Clients: 50% off Advanced SEO Read More »
Spring has spring, and that puts us in a pretty good mood. With that in mind, we are launching this “Ask us anything!” blog post. The team here at Smart Author Sites has over three decades of experience working on the web — most of those years specifically building and maintaining author websites. We are strategists,
Ask Us Anything About Author Websites! Read More »
I’ve worked with many authors who have had websites or blogs in the past, and want to start over again. Maybe they have a new book coming out and want to re-focus their author website or blog. Or they know that their previous efforts weren’t as professional as they’d like, and they want to do
New or Improved? Mapping Your Author Website Relaunch Read More »
Bestselling author Elizabeth Gilbert (known best for Eat, Pray, Love) has an amazing author website. And no, we didn’t build it. But when I stumbled upon it today, I was immediately impressed by it. Why? Here are six reasons… 1. The font and logos at the top give it some personality. From the moment you arrive,
6 Things Elizabeth Gilbert Does Right on Her Author Website (and You Can, Too) Read More »
You may or may not have heard the term “landing page” in the context of an author website. But you very well may not know exactly what a landing page is. It’s time to learn! What Is a Landing Page? The term “landing page” refers to where someone will enter, or “land,” on your website. And
What Is a Book Landing Page and Do You Need One? Read More »
When I put together a proposal for a fiction author, I often recommend adding a feature to the site called “Behind the Book” or “Book Secrets.” Well, it appears as if JK Rowling is taking my advice (wink, wink). What JK Rowling Is Doing I came across this story today about new writings she is
JK Rowling and “Book Secrets” Read More »
Video may not be the easiest type of content to produce for an author website. After all, it’s a whole lot easier for a writer to … you know … WRITE than it is to set up a camera, try to look nice, create a video, edit a video and then upload that video. But
5 Reasons Why (and How) to Include Video on Your Author Website Read More »
Query letters are a lot like resumes: People are always wanting to know how to write one that stands out from the pack. And most people don’t have a clue… Based on everything that I’ve read and heard from other authors, here’s what I’ve learned about how to write a great query letter…. 1. Start
7 Tips for Authors on Writing a Successful Query Letter Read More »
