Ask any reader and they’ll probably say that one of the reasons they visit an author website is to learn more about the author. They want to get a peek into who the author is as a person. But how do you know what to share? How do you get personal … but not too […]
Getting Personal on Your Author Website Read More »
What’s the main purpose of author websites? It’s publicity! Which is why it’s so frustrating when authors make someone from another website or media outlet jump through hoops in an effort to feature them and their books. It’s like shooting yourself in the foot! Case in point: A blogger who covers books stumbles upon an
Authors: Make Yourself Media-Friendly! Read More »
There are thousands of author websites out there. And most of them are pretty standard in terms of what they include. But sometimes, an author website has to be pretty different from others. A book that’s being published internationally is one of those instances. I’m going to use a few of the author websites I
Building a Book Website for an International Book Read More »
I came across a blog post the other day on problems that people run into in choosing, creating and sharing their URLs. With that in mind, here’s my take on how to make sure your do your author website URL properly. First, let’s define a URL for those of you who are sick of ATMs
Perfecting the URL of Your Author Website Read More »
When you look at other authors who write in your genre or on the same subject matter, you very well may view them as competition. But the purpose of this post is to convince you that those authors aren’t your competitors. They’re your potential allies. First, when someone has an interest in a subject matter
Content Swapping With Other Author Websites Read More »
I was asked a question by a client yesterday that I thought was worth answering in a blog post. After all, if one person has this question, the odds are more people do, too. We are in the process of building her author website, and she knows she wants to interact with readers on the
Author Blogs vs. Author Forums Read More »
I received a post card in the mail yesterday (and it’s been a long time since I last got a real post card). It was promoting an upcoming children’s book that will have its own booth at Book Expo later this month, encouraging me to come by the booth and get a taste of this
Promote Your Author Website in Print Read More »
Okay, I must confess that I’ve changed my tune on this one. I remember reading a while back (and blogging about) some things that people said they wanted to see on author websites. One of them was a printable backlist. At the time, I wasn’t really sold on the idea. After all, it seemed a
An Author Website Staple: A Printable Backlist Read More »
Check out this one-page website (and I use the term loosely) for author Jeffrey Lewis: http://www.jeffreylewis-novels.com/
Just for a Laugh… (Author Website Related, of Course) Read More »
We’ve already established that an author’s website should contain interesting content above and beyond what’s in the book. But for some people, it’s a challenge to figure out just what that is. Sure, if you’re a doctor who writes about health-related issues, it’s a no-brainer. You should blog and answer questions about health. But what
Writers Writing for Writers Read More »
