Now how’s this for playing with reality? I’m blogging about blogging. But seriously, each week, I have to first come up with an idea for a blog post, and then come up with a good title for that post. I’ve written extensively about the former — ideas for author blog posts. What I haven’t yet […]
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Here’s an interesting idea for promotion of your book … tie a social media hashtag campaign to it. How would you do that? Well, start by following the idea currently being executed by Random House Children’s Books in conjunction with the ASPCA as an offshoot of the new, bestselling Dr. Seuss book. Here’s a summary
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Nearly every author website has an “About the Author” page. This generally contains the author’s biography so that visitors and fans can learn more about the person behind the book. In the decade plus that I’ve been working in this field, I’ve seen tons of different types of author bio pages. Some are written in the
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Almost every author website has the basics — a book description, excerpt, blog, contact page, about the author, news, etc… But when I’m talking to an author about what we can do with their website, I like to try and think outside the box as well. One of my common recommendations for fiction authors? A
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I can’t believe June has come and gone already! So in case you missed it … here are the five must-reads for authors from the month of June. 1. Facebook Advertising for Authors, by Mark Dawson: Part 1 Reedsy Blog June 4, 2015 2. How to Sell Out a Book Signing Without Being a Celebrity Build
June Round-Up: 5 Must-Reads for Authors Read More »
It’s one of the most important questions I ask an author when we first talk about designing their site: “Is your book cover finalized yet? If so, can I see it?” The Relationship Between the Design and the Cover An author’s website should — to some degree — resemble their book cover. If the site
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Every author plans to have a “Buy now” button on their site, which allows visitors to purchase their book with one easy click. But the more complicated question is where that link goes. In other words, should authors simply link out to Amazon/B&N to sell their book? Or, as many authors ask me, “Should I sell
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Apologize for posting this a little late this month. But with May quickly behind us (this time of year goes so fast!), here’s a summary of the the author must reads from the month. 1. Develop Your Author Platform to Position Yourself as a Leader Eunice Nisbett/LinkedIn May 1, 2015 2. Kick Ass Book Launch Tips
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I get this question from authors all the time. I’ve even seen recent conversations about it on LinkedIn. Here’s the primary question: “Should I be running a paid social ad campaign — like Google Adwords, Facebook ads, or Amazon ads — to increase awareness about my book?” And the answer? Well, that’s almost always a resounding
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We build websites for authors. And no, we don’t build them for free. But that doesn’t mean that we can’t provide authors with lots of ideas about other ways they can market their books at little to no cost. Based on what I’ve heard from authors in the decade I’ve been doing this, here are
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