Remember the days when the only “reviews” of your book were the ones published in newspapers and magazines? Boy, how times have changed. We’re now in the era of American Idol and Facebook — one where “Joe the Plumber” has a voice just as influential as educated journalists. This new “voice of the people” has […]
What Authors Should Be Doing About Bad Online Reviews Read More »
We continue our series on successful author websites by featuring Allie Phillips, author and animal rights advocate. Her website, www.AlliePhillips.com, aims to teach people how they can make a difference in the lives of animals (and sell her book, of course!). It gets close to 1,000 hits each month. So how did she do it?
Author Success Story: Allie Phillips Read More »
By some strange coincidence, I had three different clients (ones whose websites were built and launched in 2010) contact me this week asking if I had any recommendations for how we could improve their search engine placement (i.e. get them to show up near the top of Google search results for the subject matter of
Authors: The Secrets to Improving Your Search Engine Placement Read More »
When you build your author website or blog, you hope that someday it will be hopping with people and full of conversation and debate. But there’s a potential downside to your site becoming so popular: the isolation of new visitors. Some author websites feature blog entries or conversations that date back for months. When someone
Authors: Don’t Let Visitors Feel Left Out Read More »
One great way to keep your website interactive and reader-friendly is to include testimonials from actual readers on your author website. Not to mention the fact that new visitors are more likely to buy your book when they see that others have enjoyed it. But that’s easier said than done… after all, how do you
4 Ways to Get Reader Testimonials for Your Author Website Read More »
Adding a blog to an author website can be a huge help in terms of search engine optimization, driving traffic to the website and getting readers to return to your site on a regular basis. But I’m often asked the question: “What should I blog about?” For non-fiction authors, the answer is pretty easy. Blog
What Should Fiction Authors Blog About? Read More »
Are Book Bloggers the new power critics? For sure bloggers have influenced politics for the last few years. Now, I wonder if traditional publishers are going to be able to make a book viable if bloggers do not like it?
The New Power of Book Bloggers Read More »
I came across a really interesting blog entry today on The WM Freelance Writers’ Connection. In it, blogger and author Angela Atkinson talks about a contest she had on her own site (with the three winners getting free copies of her e-book), asking readers for the best and most unique marketing ideas they could muster.
New and Innovate Ways to Sell Yourself and Your Books Read More »
Thanks to a poll by The Book Publicity Blog, as well as some comments on their blog post about the poll results, I was able to amass this list of annoyances that readers just can’t stand on their author websites. Are you guilty of any of these? 1. Flash intro pages. You should NEVER make
7 Author Website No-Nos and Pet Peeves Read More »
Many authors I speak to say they don’t need an author website: they already have a blog. And vice versa. But here’s why they’re wrong! A blog by itself… Well, it generally doesn’t sell any books. And why? Because the book doesn’t get the position that it should on the homepage. A blog will always
Why You Need an Author Website AND a Blog Read More »
