Many authors I speak to say they don’t need an author website: they already have a blog. And vice versa. But here’s why they’re wrong! A blog by itself… Well, it generally doesn’t sell any books. And why? Because the book doesn’t get the position that it should on the homepage. A blog will always […]
Why You Need an Author Website AND a Blog Read More »
If you’re a smart author — and all our Smart Author Sites clients are 🙂 — you’ll have your website up-and-running well before your book is published. In fact, your website may have even helped to get your book published. But exactly what should an author be doing with the website for the months leading
6 Tips for Pre-Selling Your Book Read More »
Here’s an excerpt from a press release that should be of great interest to all authors who include book excerpts on their websites: ——————————————————- Amazon Launches Kindle for the Web Readers can now read the first chapter of Kindle books for free through web browsers – no download or installation required SEATTLE, Sep 28, 2010
A New Way to Post Book Excerpts Online Read More »
I came across a blog entry this morning that really got me thinking. In it, the author recommends that all author websites be mobile-friendly. Which, in the terms mentioned in the post, means: White/light background for content and easy to read dark text Simple, straightforward navigation Minimal logins required Clean code so that the site
Should an Author Website Be Built for Mobile Devices? Read More »
There’s been some buzz in the industry this past week regarding an informal survey about why people choose to buy their books. In summary, the survey reveals that: The most common reasons why someone will buy a book is because they like the author and/or because it was recommended by a friend A good book
3 Reasons Why an Author Website Really Helps Sell Books Read More »
It’s one of the most common questions I get from authors: “What in the world would I blog about?” Most authors who’ve done their research understand that blogging is great for keeping their site current and for driving traffic there. But as far as what to blog about … well, that’s a lot harder to
A Writer Blogging for Writers Read More »
I must admit … this is my favorite part of author website development. To me, it’s more fun than design. Or copywriting. Or marketing. It’s figuring out everything that belongs on an author website and how to organize it in a way that makes it easy for visitors to find what they’re looking for. And
How to Build a Functional Navigation on Your Author Site Read More »
I’ve worked with authors at a variety of stages of publishing. Some have just completed their first manuscript and are trying to find a publisher. Some have chosen to self-publish. Others are working with a publishing house and awaiting publication of their book. And some have multiple books published by multiple publishing companies. But almost
Author Websites to Get Your Book Published Read More »
Practically everyone over the age of 15 is on Facebook. Which makes it an incredible opportunity to promote your book. Think of it as a newspaper that everyone is reading … and you can advertise for free in it! But just how to do that can be a little more challenging than you think. Facebook
6 Tips for Promoting Your Book and Website Through Facebook Read More »
I came across a blog entry today from Phyllis Zimbler Miller, an Internet Business Consultant. Her blog entry, titled A Book’s Promotion Should Be Helped by a Book Author Website backs up what I’ve been saying to clients for years! So many clients I’ve worked with have wanted Flash intro pages on their websites. Or
The 7 Most Common Author Website Mistakes Read More »
