I spend a little time each week browsing the author groups on LinkedIn and such. Sometimes, I come across a gem of a conversation. Today, I came across a bunch! With that in mind, I am pulling some of the best and most creative ideas that I found in today’s author discussions. The topic? Creative […]
12 Creative Ideas for Promoting Your Book Online Read More »
I came across an article in my trusted Internet and Marketing Report magazine. In it, the manager of Brand Marketing for Gap clothing, Samantha Willems, was asked how to create good Facebook content and boost engagement. Her answers were good, but what struck me was that they’re relevant to far more than Facebook. Follow these
4 Ways to Create Compelling Content Read More »
Okay, you’ve finally built that author website. It’s beautiful. It’s easy to use. It’s a great means of promoting your book. Now, you need to get people to find it … which is easier said than done, by the way. Here are the three main methods for increasing your website traffic, and hopefully increasing book
The 3 Best Ways to Drive Traffic to Your Author Website Read More »
You’ve probably been bombarded with advice on how to use social media to promote yourself and your book. Everyone is touting the benefits of Facebook, Twitter, LinkedIn, Pinterest, etc… But who in the world has the time to utilize each of these to their maximum benefit? I know I don’t… Thankfully, each of these sites
Which Social Media Site Is Best for You (and How to Use It Best) Read More »
I belong to several author groups on LinkedIn. I love offering tips and advice to authors who are just starting out (usually, advising them to build a website and/or start blogging). However, I also get a lot of great ideas from those groups, too. After all, there’s nothing like authors helping other authors. With that
10 Creative Ways to Build Buzz About Your Book Read More »
Did you know that Facebook “shares” is the most popular way to drive traffic to your author website or blog? Yup … according to the most recent statistics, people visit a website more often because a link was shared by a friend than as the result of a Google search. But there are certain types
5 Ways to Get Your Posts “Shared” on Facebook Read More »
Aren’t we all secretly authors? Some of us have already published books, others are working on books. But the majority of us are just thinking about the book that we dream of writing, be it a novel or an autobiography. Regardless of your status, there are tons of things you can do to get your
3 Ways to Use Your Website to Sell Your Book … Before You Even Write It Read More »
We build all of our author sites on WordPress. And if you’re familiar with WordPress, you know that it’s all about plug-ins. They’re what turn a flat site into a dynamic one. They’re how you integrate SEO and social networking into static text. Here is the list of plug-ins that we’ve found to be most
6 Must-Have Plug-ins for an Author Website or Blog Read More »
I read another great piece in Internet and Marketing Report today. This article focused on the most common mistakes people make using — or not using — social media. I’m going to relay some of this information, putting an author slant on it, of course. Mistake #1: Waiting too long to get started Are you
5 Most Common Social Media Mistakes Authors Make Read More »
Someone started a conversation about this on LinkedIn a few days ago. The question was very simple: How does one really get people to go to their web site so they can follow their blogs? I thought it would be valuable to compile some of the responses. I will continue to add to this as
How Do You Drive Content to Your Author Website or Blog? Read More »
