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One Author Social Media Campaign Gets Creative

Social media is an important key to an author’s success. That’s especially true for fiction authors, since most readers┬ádon’t find their next read┬áby searching on Google; they find it after they’re exposed to it through their social circles. Hence, the need for an author social media campaign. But one of the challenges many authors have …

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5 Things CoverCake Has Taught Me About Books and Social Media

For the past few months, Publishers Weekly has been printing a monthly report from CoverCake about the most talked about books in social media. And these lists (and the corresponding analysis) have taught me a thing or two! First, here’s how CoverCake describes itself: At CoverCake, we are focused on helping organizations, their brands and …

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5 Ways to Integrate Social Media Into Your Author Website

You might love social media. You might hate social media. But there’s one thing you can’t deny: it’s practically a necessity in today’s world of author marketing. So how can you integrate social networking tools into your author website without creating even more work for yourself? Here are some ways to do just that… 1. …

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Which Social Media Site Is Best for You (and How to Use It Best)

You’ve probably been bombarded with advice on how to use social media to promote yourself and your book. Everyone is touting the benefits of Facebook, Twitter, LinkedIn, Pinterest, etc… But who in the world has the time to utilize each of these to their maximum benefit? I know I don’t… Thankfully, each of these sites …

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3 Ways to Use Your Website to Sell Your Book … Before You Even Write It

Aren’t we all secretly authors? Some of us have already published books, others are working on books. But the majority of us are just thinking about the book that we dream of writing, be it a novel or an autobiography. Regardless of your status, there are tons of things you can do to get your …

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How Successful Authors Are Promoting Their Books

A GREAT article was released over the weekend in the Houston Chronicle. In it, they covered a variety of authors and the creative things each of them are doing to promote their books. Here are some highlights … don’t be afraid to steal ideas! Kayt Sukel Author of Dirty Minds: How Our Brains Influence Love, …

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